Super Early Bird Price until 30th June
There is only one week left to benefit from the super early bird price of £75 for the International Search Summit in November. With SEO experts including Sean Golliher (SEMJ.org), Bas van den Beld (SearchCowboys) and Gard Jenssen (Seobra) already confirmed as speakers, and other international seo specialists expected to confirm in the next few weeks, this Summit will offer delegates the most up-to-date and relevant information about international search and practical suggestions and advice for implementing successful campaigns.
Secure your place at this bargain rate before 30th June.
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Webmaster World PubCon comes to London
Can’t make it to Las Vegas for the Webmaster World PubCon conference in November? Don’t worry, because PubCon is coming to London for a one-off networking event on Saturday 4th July. Search marketers will have the opportunity to discuss and debate the latest developments in the industry over a few drinks and a bite to eat. Held in the Cittie of Yorke pub in Central London, the event will take place between 1 and 4pm.
To meet some of the leading experts in search and network with industry peers register for PubCon London and receive 20% off the price by using the code wc-22320. Visit www.pubcon.com today!
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Is Bing a threat to Google?
After its much anticipated launch, all eyes were on Microsoft's new search engine Bing to see whether it would live upto expectations. There was the expected surge in visitors in the first week, but comScore has reported that it has increased its market share for the second week running, which reflects a positive reaction to the new offering. It is, of course, too early to tell whether Bing will prove a genuine rival for market leader Google, however users have been impressed with Bing compared to its forerunner, Live Search and has now overtaken Yahoo! to become the US's second search engine. User reaction to the various features of Bing has been genuinely positve, so perhaps Microsoft has eventually made the breakthrough it has long been seeking in the search arena.
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Twitter is the forum of choice for job hunters
Unsurprisingly Twitter is fast becoming a favoured portal for both job seekers and job advertisers alike. It is especially popular amongst the younger generation, who are more comfortable looking for employment on social networks than at the job centre. Tweet my jobs, an application launched specifically for the jobs market in February already has over 6,000 companies using it, and as unemployment continues to rise, the will be more and more hopefuls turning to uncoventional sources to help them penetrate the jobs market.
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Bloggers' right to anonymity takes another blow
The debate as to whether bloggers have the right to remain anoymous has been long running, however a High Court ruling last week suggested that the current anoynimity enjoyed by bloggers could be short-lived. In the case involving NightJack, a blog written by a police officer giving examples of cases and often criticising police activity, the judge ruled that it was in the public interest for people to know the identity of the person providing such information. The police officer behind the blog could now face disciplinary action from the police force, however the judge claimed it was not the court's repsonsibility to protect those at risk of such action, if they have broken regulations. This landmark ruling is likely to set a precedence for future cases involving blogging.
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Google to make further concessions in China
Censorship continues to rule the web in China, with Google agreeing to further tighten the filters on its Google.cn service, in order to comply with the strict laws in the country. The Chinese government is still forging ahead with its plan to attach a controversial screening filter to every computer in China and Google has repeatedly come under fire from Chinese authorities for allowing inappropriate results, including adult material to appear in its listings. With the search giant still trying to gain market share on rival Baidu, it seems happy to to comply with the demands.
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Yandex improves user security
Russian search engine Yandex has made improvements to its online payment system, Yandex.Money to increase the security for users. Online payments are much less common in Russia than other countries, with many goods still being paid for cash on delivery, despite having been ordered online. This adds an additional challenge for businesses hoping to penetrate the Russian market, so any steps taken by the Russian market leader to increase online spending will be welcomed, as over 60% of searches in Russia are conducted on Yandex.
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